Conte's Media Journal

10/26 (Tuesday)

Media:
Internet- (Facebook, Espn, CBS Sports, Google, Youtube, Gmail, Blackboard, and IMDB) About 3-4 hours throughout the day.
Television- (Espn, Comedy Central, Discovery, HBO) About 4 hours of watching between 5pm and 11pm.
Movie Theatre- (Jackass 3-D) About 2 hours
Daily Egyptian- About 10 minutes of skimming in the afternoon

What Ads caught my attention?
Internet- There was only one ad that really got my attention on the internet, and that was a Nissan ad simply because the ad took up the entire page when I entered the CBS Sports website. There was also a Nike ad on the Espn website that caught my attention.
Television- The new Addidas commercial really caught my attention, with the Asian man from The Hangover, because his voice is so unique and funny.
Movie Theatre- The only ads that i caught at the movies was for the new upcomming feature films.
Daily Egyptian- In the DE a few Bar advertisments caught my attention, as well as the Help Wanted classifieds.

10/27 (Wednesday)

Media:
Internet- (Facebook, Espn, Sportsline, Youtube, Ebay, NY Times, etc.) About 3 1/2 hours of surfing the internet at random times of the day.
Television- (Comedy Central, Espn, Discovery, History, TBS) About 4-5 hours of watching between 5pm and midnight.
Daily Egyptian- About 10 minutes of skimming again.

What Ads caught my attention?
Internet- On youtube there was a giant bannar at the top of the page that was an ad for the new "Just Dance 2" video game. That was really the only ad that stood out to me, even though I have never played the game.
Television- While watching ESPN there was a Nike commercial featuring Lebron James. It lasted over a minute so definitely stood out more than the rest of the commercials.
Daily Egyptian- I looked at the classified ads in the paper that was about it. Nothing really jumped out at me.


    After keeping a log for the last two days, I noticed that basically all of the sports ads stood out to me, becuase that is what I spend most of my time watching. Commercials and advertisments with actors/stars in them really stood out more too. A lot of my time is spent on the internet too, but there was not really a heck of a lot of ads that stood out to me on the internet, for as much time as I spend on it.
    If I were going to target myself through commercials and advertisements in the media, I would start by putting a lot of focus on the internet, becuase that is where I spend a lot of my time. Ads that expand when opening a page seem to be very effective with catching my attention too, so I would put a lot of ads up that do just that. I would definitely use star power to promotre products as well becuase a well known face will make all of the difference.